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Gillette Take On New Charity Of The Year

Leading company Gillette have made Everyman, the male cancer campaign run by The Institute of Cancer Research, their charity of the year.

Gillette have donated a lump sum of £40,000 to the charity and in addition they are committed to raising funds through various employee fundraising events.

At the end of August they were “going sports mad”, wearing their sports kit to work and running a football tournament. Then, in September, their male employees joined in with our TacheBack campaign and raised sponsorship money by growing a tache which were shaved off at the end of the month using Gillette hair removal products!
Gillette staff will also be taking part in further fundraising events in 2004

Marcus Swift from Gillette said, “Our employees are enthusiastic about getting behind this campaign and we are convinced that we can raise a great deal of money for vital research at the same time as participating in fun fundraising initiatives which we are sure everyone will enjoy.”

Philip Black, Director of Fundraising from The Institute of Cancer Research said, “We are delighted that Gillette have come on board to support Everyman. We hope to create more awareness of testicular and prostate cancers through this partnership as well as raise vital funds which will help our scientists in their work.”

To find out more about how your company can become involved with everyman please contact:

Juliette Elam
Corporate Account Manager
Direct line (020) 7153 5306
Email:

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