From Court to Calendar - Greg Rusedski Serves An Ace
12 Celebrities Show They Are Cancer Aware In
Their Underwear
Having raised £50,000 for Everyman last year, Marks & Spencer,
Esquire magazine and the UK's leading male cancer campaign have joined
forces again to photograph some of the nation's leading men for this year's
limited edition "Men In Pants 2004 Calendar".
The calendar features some of the worlds top sports personalities such
as Greg Rusedski, Paolo Di Canio and Jamie Baulch in addition to a host
of other leading men from the TV and music industry. These include Big
Brovaz, Will Mellor and Scott Maslen, who also recently won the Marks
& Spencer Best Dressed Man Award 2003.
Greg Rusedski knows more about balls than most, and believes that looking
after your body when you're young will greatly benefit your health later
on in life. He also recommends that: "Never wear old underwear with holes
in, because you never know when you'll need to pay a visit to the doctor!"
Former Chelsea and Spurs footballer and Everyman patron Jason Cundy has
become heavily involved in raising cancer awareness among young people
since he was diagnosed with testicular cancer six years ago. Jason says:
"I know how important it is for men to not be embarrassed about these
issues. Early diagnosis can make all the difference so I hope this calendar
will encourage more men to think about their health and to take action
if something is wrong."
The calendar appeals to both men and women and is an ideal way to increase
awareness of male cancers. Women already have a great deal of influence
when it comes to the purchasing of men's clothes and gifts and now it's
their chance to influence their menfolk further!
Priced at only £4.00 this year's "Men In Pants Calendar" means
you can give twice this festive season. It is not only an ideal gift for
Christmas but Marks & Spencer will also donate £2.00 from the
sale of each calendar towards supporting research, carried out at the
Everyman centre. In addition a smaller version of the calendar will be
inserted into the January issue of Esquire which is on sale December 11th
2003.
The Everyman campaign run by The Institute of Cancer Research, is devoted
to research into the causes and cures of male-specific cancers, and their
Director of Fundraising Philip Black believes the campaign has gone from
strength to strength over the past five years. He says: "We are delighted
to be working with M&S and Esquire for a second year. The Men in Pants
calendar is an excellent way to raise more awareness of prostate and testicular
cancers as well as vital funds for research into these cancers."
The "Men In Pants Calendar" is back so make 2004 a "Pantastic" one!
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Note To Editors:
For further information please contact:
MARKS & SPENCER PRESS OFFICE
Saskia Osmond-Evans on 020 7268 1590 or Saskia.Osmond-Evans
Louise Worrell on 020 7268 8021 or Louise.Worrell
Or visit the website at www.marksandspencer.com
ESQUIRE MAGAZINE
Jennifer Sharp on 020 7439 5465 or jennifer.sharp
Or visit the website at www.esquire.co.uk
EVERYMAN
Alison Morgan on 020 7153 5312 or Alison.Morgan
For details on the Everyman campaign visit the website at www.icr.ac.uk/everyman
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