HAVE YOU GOT THE BALLS TO JOIN IN?
Stars Take A Model Role At The Tate Modern, In Support
Of The Everyman Campaign
On December 3rd Cup Promotions presented the most stylish celebrity-attended
event in the lead up to Christmas, ‘FASHIONABALL’ in the Turbine
Hall at Tate Modern. In association with BT Openworld, this exclusive
event brought together celebrities, designers and top name DJ’s
to raise awareness of The Everyman Campaign, in its fight against Male
Cancer.
| The FASHIONABALL event was the ultimate way to
kick start Christmas. The main feature of the evening was, a celebrity
fashion show where (…in-keeping with the event theme…)
‘Ball Sports’ players traded the pitch for the catwalk.
Celebrity models who took part included Premiership footballer,
Ashley Cole, England rugby player, Martin Offiah) and stars from
the world of cricket and tennis. Hosts for the evening were Heart
FM presenters Harriet Scott and Erika North.
Other celebrities who took part in the fashion show included; Gary
Lucy, Joanna Taylor, Lisa Rogers, Judi Shekoni, Select Models (Camilla,
Kelly, Kirsten V and Verity) Model Behaviour girls and Rachel, Angela
and Emma from Sky One’s Dream Team.
Under the guidance of Esquire’s fashion director Tony Lewis,
top name designers and brands such as Damaris, Daniella Helayel,
Ylva Lilljefors, Reiss, Camilla Ridley, UTH, All Saints, and Kronk
provided items from their current seasons collection for the fashion
show. As associate sponsor of Fashionaball, SKECHERS provided footwear
for the entire fashion show. On hand to glam up the stars was Daniel
Galvin’s hair stylist Lino Carbosiero and celebrity make-up
artist Lisa Armstrong. |
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Created by celebrity event organisers, CUP Promotions,
‘FASHIONABALL’ was an invite only event. Guests attending
to watch the fashion show were Charlie Brooks, presenter Ant McPartlin
and footballers Teddy Sheringham, Sol Campbell, Matthew Upson, Jason
Cundy and Mickey Thomas to name but a few.
Top name DJ’s; Fred Deakin (Lemon Jelly DJ Set), DJ Wise,
Eric Soul and Groove And Bass Movement along with DJ’s from
Colin Williams at PLUSH (all provided by dotmusic) entertained the
party crowd well into the early hours. Other attractions included
a silent auction which raised over £10k for the charity -
guests bid for a selection of luxury prizes, including signed sporting
memorabilia, a holiday to The Maldives and limited edition designer
watches. |
Further Information
To find out more about how your company can become involved with everyman
please contact:
Juliette Elam
Corporate Account Manager
Direct line (020) 7153 5306
Email:
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